iSpeedToLead LeadFeed Filters Explained: The Complete Guide
iSpeedToLead LeadFeed Filters change the way investors approach motivated seller data.
Most real estate wholesaling platforms hand you a database and a search bar. You type in a zip code, maybe pick a property type, and hope for the best. The result? Hours spent scrolling through leads that were never going to close.
This is where we stand apart. Every lead that hits LeadFeed has already been verified. The seller filled out a detailed intake form, a real person confirmed the information, and our DealPredictor AI scored the deal based on over 100,000 closed transactions. By the time you see a lead, the question is no longer whether the seller is motivated. The question is whether this particular deal fits your buying criteria.
That is where filters come in.
LeadFeed gives you 18 filterable parameters across location, property details, seller situation, and deal quality. You can stack them, combine them, save your favorite combinations, or skip the whole process and just tell our AI Search what you want in plain English.
This guide walks through every filter available in LeadFeed. For each one, you will find what it does, what values are available, and how experienced wholesalers and investors use it to find the deals that actually close.
Before diving into individual filters, it helps to understand the three ways you can search LeadFeed.
The default search bar lets you search by keyword across four categories: city, county, seller motivation, or property type. Type a keyword, click Search, and LeadFeed returns matching leads. Simple and fast for when you know exactly what you are looking for.
Below the search bar, you will find the full set of dropdown filters. Each one narrows your results by a specific data point. You can combine as many as you want. Select a state, add a property type, set a selling urgency, and LeadFeed instantly updates to show only leads that match every condition. Your favorite filter combinations can be saved for one-click access later.
This is where it gets interesting. Hit the AI Mode button next to the search bar and type what you want in plain English. Something like:
"3 bedroom single family homes in Dallas, vacant, needs work, ASAP"
The AI processes your request in two steps. First, it normalizes your language, expanding abbreviations (“3bd 2ba sfh” becomes “3 bedroom 2 bathroom single family home”), correcting typos in city names, and structuring the query. Then a second AI model converts that structured text into the exact filter combination and applies it automatically. You get the same precision as manual filtering without touching a single dropdown.
AI Search covers all 18 filter parameters except Price. It understands natural language for every filter described in this guide.
Here is the full list of LeadFeed filters at a glance. Each one is explained in detail in the sections that follow.
Category | Filter | What It Does |
Location | State | Filter by any of the 50 US states |
Location | County | Narrow to specific counties (3,000+ available) |
Location | City Search | Search by city name or multiple cities |
Deal Quality | DealPredictor Score | AI-powered deal quality rating (A+ through C-) |
Deal Quality | Status | Lead lifecycle stage (Exclusive, Active, Sale, Raw) |
Deal Quality | Source | Marketing channel the lead came from |
Deal Quality | Price | Filter by lead price range |
Property | Property Type | 14 property types from single family to land |
Property | Bedrooms | 1 bedroom through 5+ bedrooms |
Property | Bathrooms | None through 3+ bathrooms |
Property | Square Footage | Under 500 sq ft to 5,000+ sq ft |
Property | Lot Size | Under 1 acre, 1–5 acres, or 5+ acres |
Seller | Selling Urgency | ASAP through 6+ months |
Seller | Seller Motivation | 20 motivation categories |
Seller | Who Lives There | Owner occupied, tenant occupied, or vacant |
Seller | Owner or Agent | Direct owner vs. agent/wholesaler |
Seller | Listing Status | On-market (MLS) vs. off-market |
Seller | Years of Ownership | 0–1 year through 50+ years |
Property | Repair Scope | Cosmetic to full gut renovation |
Location is usually the starting point. Whether you are focused on a single metro or buying across multiple states, these three filters define your geographic target.
A multi-select dropdown with all 50 US states. You can pick one state or select several at once. When you select a state, the County filter updates automatically to show only counties within your selection.
iSpeedToLead generates leads across the entire continental US, with the heaviest volume in high-activity wholesaling markets: Texas, Florida, Georgia, Ohio, North Carolina, California, Pennsylvania, Maryland, and New York. If you are building a real estate lead filtering strategy across multiple states, start here.
A multi-select filter with over 3,000 counties available. The list is dynamic. If you have already selected a state, only counties within that state appear. If no state is selected, you see the full nationwide list.
County-level filtering is critical for wholesalers who work specific markets. Comps, title companies, buyer lists, and closing processes all vary by county. Most experienced investors dial in to 3 to 5 counties they know well rather than casting a wide net.
The text search field lets you search by city name. For multiple cities in a single search, separate them with a semicolon. For example: Dallas;Houston;San Antonio returns leads from all three cities at once.
This is the fastest way to target specific metros, especially when you do not need an entire county.
These filters help you prioritize leads by quality, lifecycle stage, source, and price. If you only have time to work five leads today, this is the section that tells you which five.
DealPredictor is iSpeedToLead’s proprietary AI scoring system, trained on over 100,000 closed wholesale deals. When a lead enters the system, DealPredictor analyzes the full data profile and returns a numerical score between 0 and 1, which converts to a letter grade. Higher scores mean higher statistical likelihood of closing.
Grade | Score Range | What It Means |
A+ | 0.81 – 1.00 | Highest closing probability. These leads match the profile of deals that historically closed fastest and at the best margins. |
A | 0.71 – 0.80 | Very high quality. Strong deal indicators across the board. |
A- | 0.61 – 0.70 | High quality. Solid fundamentals with minor variables. |
B+ | 0.51 – 0.60 | Above average. Worth pursuing, especially in competitive markets. |
B | 0.41 – 0.50 | Average quality. Standard deal profile. |
B- | 0.31 – 0.40 | Below average. May require more negotiation or creative structuring. |
C+ | 0.21 – 0.30 | Lower quality. Proceed with realistic expectations. |
C | 0.11 – 0.20 | Minimal indicators. Consider only if the price is right. |
C- | 0.00 – 0.10 | Lowest probability. Long-shot deals. |
The DealPredictor score is assigned once during lead verification and factors into the lead’s price. A few lead types do not receive scores: listed properties, vacant land parcels, and sold-out or demo leads.
Filter for A+ and A leads with ASAP selling urgency in your target counties. This combination surfaces the highest-probability deals with the most motivated sellers. It is the closest thing to a shortcut in wholesaling.
Pro tip
Every lead in LeadFeed follows a lifecycle. Understanding these stages helps you time your approach and manage your budget.
Status | What It Means |
Exclusive | A brand-new lead that no one has purchased yet. Highest priority, highest price. During the first minutes after publication (default 15 minutes), you may see an Early Bird Discount label for a quick-purchase discount. |
Active | The lead is now available to a wider audience. The first buyer may still have a temporary hold (shown as First Buyer Hold). This is the next stage after Exclusive. |
Sale | Active sale stage with a reduced price. The lead has been available for a while and is now discounted. |
Raw | Reduced price with minimal information. A lead becomes Raw either automatically after the Sale stage or when published directly as Raw by the provider. |
Sold Out | Maximum number of buyers reached. This lead is no longer available for purchase. A lead can move to Sold Out from any other status. |
The transitions happen automatically over configured time intervals. If you want first access to the freshest deals, filter for Exclusive status. If you are working on a tighter budget and willing to compete with other buyers, Sale and Raw leads offer significant discounts.
Show 0-order leads only (off by default): Turn this on to see only leads that no one has purchased yet. Ideal for finding exclusive opportunities before anyone else reaches the seller. Hide "on hold" and "sold out" (on by default): Keep this enabled to focus on leads you can actually buy right now.
How the toggles help
This filter shows which marketing channel generated the lead. Different sources produce different seller profiles, and experienced investors develop preferences over time.
Source | What It Is |
Leads generated through Facebook advertising campaigns | |
Google Ads PPC | Leads from Google paid search campaigns |
Google Search SEO | Leads from Google organic search results |
Triple Verified Call Leads | Leads verified through three separate phone confirmations |
SMS Marketing | Leads generated through text message campaigns |
YouTube Ads | Leads from YouTube video advertising |
Retargeting Leads | Leads from retargeting campaigns (people who previously visited but did not convert) |
Direct e-mail | Leads from direct email outreach campaigns |
Triple Verified Call Leads tend to have the highest contact rates since the seller has already spoken with a live person multiple times. Google Search SEO leads often indicate strong intent because the seller actively searched for a solution. Each source has its own characteristics, and filtering by source lets you match your outreach style to the lead’s origin.
A range filter that lets you set a minimum and/or maximum lead price on the platform. This is about the price you pay for the lead, not the property value. Useful for managing your lead acquisition budget.
Price sorting (low to high, high to low) is available only to logged-in users on the LeadFeed page. Note that AI Search does not currently support price filtering, so if price is your primary constraint, use the manual filter.
These filters define the physical characteristics of the property. Whether you specialize in single family flips, multifamily acquisitions, or land deals, this is where you narrow down to your buy box.
A multi-select filter with 14 property types. This is a Premium filter, available only to users with a Premium subscription.
Property Type | Description |
Single Family | A detached home for one family. The most common property type in wholesaling and the backbone of most real estate wholesaling leads strategies. |
Ranch | A single-story home. Popular with aging-in-place buyers and downsizers. |
2-Story | A two-story home. Common in suburban neighborhoods. |
Townhouse | An attached home sharing one or more walls with adjacent units. |
Condominium | An owner-occupied unit within a larger building. Subject to HOA rules. |
Duplex | A two-unit residential building. Attractive for house-hacking investors. |
Multifamily | A multi-unit residential building (3+ units). |
Mobile Home (Owned Land) | A mobile or manufactured home on land owned by the seller. |
Mobile Home (Rented Land) | A mobile home on rented land (lot rent applies). |
Bungalow | A small, single-story home, often with a front porch. |
Cottage | A small, cozy home, typically in rural or semi-rural areas. |
Farmhouse | A home on agricultural or rural land. |
Split-Level Home | A home with floor levels staggered at half-story intervals. |
Land | A vacant land parcel with no structures. Note: Land leads do not receive a DealPredictor score. |
Most wholesalers focus on single family homes because the buyer pool is deepest. But duplex, multifamily, and land leads can yield higher margins with less competition. If you are looking for distressed property leads specifically, combine this filter with the Repair Scope filter to surface renovation opportunities.
Filter by the number of bedrooms: 1 Bedroom, 2 Bedroom, 3 Bedroom, 4 Bedroom, 5 Bedroom, or More than 5. Multi-select, so you can pick a range.
Three-bedroom homes are the sweet spot in most markets. They appeal to the widest range of end buyers (families, first-time buyers, and rental investors alike). If you are flipping, 3- and 4-bedroom properties typically sell fastest.
Options range from None to More than 3, with half-bathroom increments (1.5, 2.5). In American real estate, a full bathroom includes a toilet, sink, and shower or bathtub. A half bathroom (sometimes called a powder room) has only a toilet and sink.
The bedroom-to-bathroom ratio matters for resale value. A 4-bedroom home with only 1 bathroom is a very different deal than a 4-bedroom with 2.5 bathrooms. Use this filter alongside Bedrooms to match your buyer’s expectations.
Filters by total property area in square feet. Available ranges: 0–500, 500–1,000, 1,000–2,000, 2,000–3,000, 3,000–4,000, 4,000–5,000, and 5,000+ sq ft. Multi-select.
Smaller properties (under 1,000 sq ft) are often overlooked but can be strong wholesale candidates. They are cheaper to renovate and attract first-time buyers. On the other end, 3,000+ sq ft homes appeal to a different buyer pool and can command premium assignment fees.
Three options: Under 1 acre, 1–5 acres, and 5+ acres. This filter is especially useful for investors working in rural markets or targeting land deals and properties with development potential.
This filter is a direct indicator of renovation cost and effort. Four options:
Repair Level | What It Means |
Full Gut Renovation – Everything | Complete tear-down-to-studs renovation. Everything needs replacement. Highest risk, highest potential margin. |
Remodel – Kitchen, Bathroom, Roof | Major systems need work, but the structure is sound. Mid-level rehab budget. |
Cosmetic – Flooring, Paint | Light touch-ups only. Flooring, paint, minor fixes. Fastest turnaround for flippers. |
Fully Renovated (Past 2 Years) | Move-in ready. Recently updated. Lowest margin but fastest close and lowest risk. |
If you buy and assign (wholesale without renovating), the repair scope tells your buyer what they are getting into. If you flip, it directly affects your renovation budget. Either way, this filter is one of the most actionable data points in LeadFeed.
This is where iSpeedToLead pulls ahead of every other lead platform. While competitors give you a property address and tell you to go figure out the seller’s situation through skip tracing, cold calling, or driving for dollars, we give you the seller’s own words. Every data point in this section comes directly from the seller’s intake form, verified by a real person.
These filters are what transform a list of addresses into actual motivated seller leads.
How fast does the seller want to close? This single filter is one of the strongest predictors of whether a deal gets done.
Urgency | What It Means for You |
ASAP | The seller wants out now. Highest motivation, most flexible on price. These leads close the fastest. |
1 Month | Urgent but not immediate. Still strong motivation. The seller has a near-term deadline. |
2–3 Months | Moderate urgency. The seller is planning ahead but not desperate. Room for negotiation. |
4–5 Months | Low urgency. The seller is exploring options. Requires patience and follow-up. |
6+ Months | Long timeline. The seller may not be fully committed yet. Best suited for drip campaigns and long-term nurture. |
Wholesalers working on volume typically filter for ASAP and 1 Month. Investors with the bandwidth for longer nurture sequences can find less competition in the 2–3 month range.
This is the most detailed filter in LeadFeed. Twenty distinct motivation categories, each one representing a real reason the seller needs to move their property. This is not inferred data or a guess based on public records. The seller told us why they are selling.
Motivation | What It Means |
Preforeclosure | The seller is facing foreclosure. They need to sell before the bank takes the property. These are the classic pre-foreclosure leads that every wholesaler targets. |
Behind on Taxes/Mortgage | Similar to preforeclosure, but may not have an active filing yet. The seller is falling behind on payments. Overlaps with what other platforms call tax delinquent leads. |
Emergency Reasons | An urgent, unplanned situation forcing the sale. High motivation. |
Financial Reasons | Broader financial pressure. Job loss, debt, medical bills, or other financial strain. |
Job Loss | The seller lost their income source and can no longer afford the property. |
Health Issues | Medical situation affecting the seller’s ability or desire to keep the property. |
Divorce | Marital dissolution requiring property liquidation. Often time-sensitive due to court orders. |
Death in the Family | A death that triggers the need to sell. This is iSpeedToLead’s version of probate leads — except you do not have to mine court records to find them. |
Inherited Property | The seller inherited a property and wants to liquidate. Often located far from where the seller lives, making them highly motivated. |
Old Age | The seller is elderly and wants to simplify. Often overlaps with downsizing. |
Downsizing | The seller wants to move to a smaller, simpler property. |
Selling Vacant/Non-Occupied | The seller owns a property they do not live in and wants to unload it. These are the vacant property leads and absentee owner leads you would normally find through driving for dollars or list stacking. |
Tired of Being a Landlord | The seller is done managing tenants. Common among owners of older rental properties. |
Sell and Rent Instead | The seller wants to cash out of ownership and become a renter. |
Sell Without Showings | The seller wants privacy. Often indicates a property in poor condition or a personal situation they want to keep discreet. |
Moving Closer to Family | Lifestyle relocation. Moderate urgency but clear intent. |
Relocating | Job transfer or voluntary move to a new area. |
Retirement Elsewhere | Retiring and moving somewhere new. Often rural-to-urban or vice versa. |
Upgrading | The seller is buying a better property and needs to sell the current one. |
Moving from United States | International relocation. High motivation to close quickly. |
Other Personal Reason | Does not fit the other categories. Still a self-identified motivated seller. |
On platforms that sell data (PropStream, BatchLeads, etc.), you get a property address and infer motivation from public records. You see a lis pendens filing and guess the seller might be distressed. You see long-term ownership and guess the seller might be tired. On iSpeedToLead, the seller already told you why they want to sell. That eliminates the skip tracing workflow, the cold-call rejection, and the uncertainty. You start the conversation knowing exactly what is going on.
Why this matters
Three options: Owner Occupied (the owner lives there), Tenant Occupied (a renter lives there), or Vacant (no one is living in the property).
Vacant property leads are among the most sought-after in wholesaling. A vacant home often signals neglect, financial strain, or an absentee owner who wants to sell. Tenant-occupied properties add complexity (existing leases, tenant rights) but appeal to buy-and-hold investors. Owner-occupied deals tend to be the most straightforward for assignments.
Two options: “Yes, I own this property” (direct owner) or “Agent/Wholesaler” (an intermediary). Most wholesalers prefer direct-owner leads because there is no middleman inflating the price or complicating the negotiation.
Leads from agents or wholesalers appear on the platform with a warning before purchase. They are not covered by iSpeedToLead’s refund guarantee and are excluded from automatic purchasing (AutoBuy).
Two options: “Yes, it’s listed” (the property is on the MLS) or “No, it’s not listed” (off-market).
Off-market leads are the gold standard for wholesalers. If you are specifically looking for off-market seller leads, filter for “No, it’s not listed” to exclude properties already being marketed by a real estate agent.
Listed leads remain visible on the platform but come with important caveats. You will see a warning popup before purchase, they are not covered by the refund guarantee, and they are excluded from AutoBuy. The listing status is verified both by the provider and through automated checks via external real estate services.
How long the current owner has held the property. Eight ranges: 0–1 year, 2–5 years, 6–9 years, 10–14 years, 15–19 years, 20–29 years, 30–50 years, and 50+ years. Multi-select.
Longer ownership often correlates with higher equity. An owner who has held a property for 20+ years likely has significant equity built up, which means more room for a wholesale discount. This is iSpeedToLead’s equivalent of what data platforms call high equity leads. It also overlaps with the “senior owner” and “tired landlord” concepts, since long-term owners are often elderly or burned out from property management.
A date range filter that shows leads published within your specified window. Leads older than 60 days from the current date are not visible on the platform. If you check LeadFeed daily, filter for the last 1–2 days to see only what is new.
Six ways to sort your results:
| Sort Option | Best For |
|---|---|
| Newest First (default) | Catching fresh leads before anyone else |
| Oldest First | Working through older inventory at lower prices |
| Price: Low to High | Budget-conscious lead buying |
| Price: High to Low | Finding premium leads first |
| DealPredictor: High to Low (A>C) | Working the highest-quality deals first |
| DealPredictor: Low to High (C>A) | Bargain hunting for overlooked opportunities |
Once you have dialed in your ideal filter combination, save it. LeadFeed offers three quick-access options: All (shows everything), My Counties (your pre-selected county list), and Manage (where you create and organize custom filter sets). If you work multiple markets or strategies, saved filters let you switch contexts in one click.
Individual filters are useful. Stacked filters are powerful. Here are five combinations that experienced iSpeedToLead members use to surface high-value deals.
This combination finds the freshest, highest-quality off-market leads from direct owners who want to sell immediately. If you have a strong cash buyer list, these leads are your first call every morning.
This surfaces the distressed property leads that drive wholesaling margins. The seller is under financial pressure, the property needs work (which scares off retail buyers), and the timeline is short. Classic assignment opportunity.
This is iSpeedToLead’s version of a probate lead list, except you skip the courthouse research entirely. The seller recently inherited a property, nobody lives there, and they want to sell. Short ownership period plus vacancy is a strong signal.
Long-term landlords with tenants in the property are a goldmine for buy-and-hold investors. They have built significant equity over years of ownership and are ready to walk away. Your buyer gets a cash-flowing property with a tenant already in place.
Not every great deal needs to come from Exclusive status. Sale and Raw leads are discounted, and if the DealPredictor score is still solid, you are getting a quality lead at a fraction of the price. This strategy works well for investors building a high-volume pipeline.
Here is the fundamental difference between iSpeedToLead and every data platform that sells property lists.
On a data platform, you start with an address. Then you skip trace for contact info. Then you cold call, text, or send mail to find out if the owner is even interested in selling. Then, if they pick up, you spend 20 minutes qualifying the lead — figuring out their motivation, timeline, property condition, and price expectations. Most of the time, you get nothing.
On iSpeedToLead, all of that is already done. The seller has filled out a detailed form. A live person has verified the information. DealPredictor has scored the deal. And LeadFeed’s 18 filters let you sort through 750+ daily verified leads to find exactly the deals that match your criteria.
You are not building a driving for dollars list and hoping someone answers the phone. You are working with sellers who already raised their hand.
Ready to see it in action? Browse LeadFeed now and start filtering.
Yustyna leads community engagement and social media strategy at iSpeedToLead, where she works closely with real estate wholesalers and property flippers to build a strong, results-driven investing community. She combines her background in digital marketing and creator collaboration with a clear focus on helping investors make smarter decisions, close more deals, and scale their businesses with confidence. By partnering with industry educators and content creators, Yustyna helps deliver practical insights and real-world strategies that investors can apply immediately.
As many as you want. Stack all 18 parameters at once if that is what your deal criteria call for. Every filter works as an AND condition, so your results only show leads that match everything you selected. Most members start with location and one or two deal quality filters, then tighten from there based on what comes back.
Not for most of them. The majority of filters are open to all registered users. Premium gives you two additions. First, the Property Type filter, which breaks properties into 14 categories like single family, duplex, land, and so on. Second, AI Search, which lets you describe what you want in a sentence instead of clicking through dropdowns one by one.
The end result is identical. AI Search just saves you the clicking. Type something like “vacant 3bd single family in Houston, needs work, ASAP” and the system picks the right filters for you. City, property type, bedrooms, vacancy, repair scope, urgency. All done in one step. The one exception is Price, which you still need to set manually.
Every day. The platform pushes out over 750 verified leads daily across all 50 states. They appear in real time as soon as verification is complete. If you want first crack at Exclusive leads and the Early Bird Discount that comes with them, check in a few times during business hours rather than once at the end of the day.
Yes. The Saved Filters feature stores whatever combination you have set up. One click and you are back to your exact setup. This is especially handy if you run different strategies in different markets. For example, one saved set for quick-close deals in Dallas and another for landlord buyouts in Atlanta.
Three types sit outside the scoring model. Listed properties, because the deal dynamics are different when a home is already on the MLS. Vacant land, because there is not enough comparable transaction data. And sold-out or demo leads. Everything else gets scored during the verification process.
LeadFeed flags it before you buy. A popup tells you the property is listed, and you decide whether to proceed. If you go ahead, know that listed leads are not covered by the money-back guarantee and will not show up in AutoBuy. The listing status gets checked two ways, by the lead provider and by an automated lookup against external real estate databases, so surprises are rare.
Those platforms sell property data. You get an address, maybe an owner name and some public record flags, and then you are on your own. Skip tracing for a phone number. Cold calling to find out if the owner even wants to sell. Spending 20 minutes qualifying anyone who picks up. Most of those calls go nowhere. On iSpeedToLead, the seller already filled out a detailed intake form and a real person confirmed the details. You know the motivation, the timeline, the property condition, and the asking situation before you ever pick up the phone.
No. Leads drop off the platform after 60 days automatically. That is by design. A motivated seller from two months ago may have already sold, listed with an agent, or changed their mind entirely. Keeping the feed to a 60-day window means you are always looking at current intent, not stale addresses.
iSpeedToLead is a B2B lead marketplace serving 40,000+ real estate wholesalers and investors with AI-powered motivated seller leads. Our platform delivers 750+ verified leads daily across all 50 US states, each scored by DealPredictor AI trained on 100,000+ closed transactions.
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